The article by Bowman (2012) assesses nature of
religious and spiritual practices as a tangible commodity. Bowman (2012) analyses
how the transaction of religious practices and the cross-participation through
religious sharing and how this impacts and reinforces senses of religiosity
within the individual. It is important that the role of identity is mentioned
and its relationship with the commodification of spirituality. Bowman (2012) allows
for the construction of spiritual identity and the affirmation of religious
community through such “spiritual research”. By branching out ones spirituality
and religious convictions, and experiencing that of the other, in most
instances the home religion becomes deeper engrained within.
Bowman (2012) then describes research on religiosity
within Glastonbury. Glastonbury is identified as possessing a “spiritual
economy” whereby beliefs, practices, goods and services are all instilled with
an economic value, almost unique to the location. A sense of continuity within
the religious change occurring with Glastonbury is identified, that though the individual’s
spirituality structure may be considered as evolutionary, their underlying
ideologies are often share similarities (Bowman, 2012). Bowman (2012) concludes
by the identification of an informal sense of community which has developed
within Glastonbury, despite religious quests often being for individual gain.
Bowman (2012) dictates that “parallel clusters of consumption” aid in helping
the individual feel at home in the religious sea that is Glastonbury. It is
claimed that this is enforced through the collective intent towards spiritual fulfilment
and understanding which is present. Despite the differences in belief, the
collective goal for what is essentially universal allows for the development of
a multi-spiritualistic community through this common ground.
References:
Bowman M. 2012.
Understanding Glastonbury as a Site of Consumption. In Lynch G. and J. Mitchell
with A. Strhan. Eds., Religion, Media and Culture: A Reader. 11-22.
London and New York: Routledge.
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