Tuesday 29 May 2012

Global Shinto Exposure


The article by Boyd & Nishimura (2004) explores the contemporary anime film Spirited Away and its relationship with Japanese Shinto belief. The article establishes several important motifs surrounding Shinto belief with the understanding that modern portrayals in such popular anime films as Spirited Away serve a secondary purpose through their affirmation of ancient cultural beliefs within modern day Japanese citizens. The depictions of Shinto within Spirited Away serve two purposes upon both a global and local scale. Globally, the exposure to Shinto belief and practice upon the western world helps to promote cultural understanding and appreciation of eastern practices, through the popular medium of anime film. The efficacy of this medium becomes unquestionable when assessing anime popularity throughout all western countries, thereby providing the perfect method for gradual exposure of westerners to eastern spiritual belief. Secondarily, the article highlights the importance of cultural exposure on a local scale, through which locally, Japanese individually which might not have the knowledge or interest in Shinto belief, become exposed and educated, and further reinforced culturally, with their Shinto heritage. In the instance of the article, the global and local scales of Shinto exposure work commensurately in both eastern and western settings, allowing for cultural reinforcement within the east and cultural education within the west. 

References:
Boyd JW and T Nisimura. 2004. Shinto Perspectives in Miyizaki’s Anime Film ‘Spirited Away. Journal of Religion and Film, 8, 2.

A Few Thoughts on Global/Local

When I ponder the question “why do cultures and societies reject western cultural values and globalised media in favour of local solutions”, I see this as not only applicable to eastern countries rejecting the west, but on a global scale rejecting external influences in favour of home grown values and media. What I mean here is the globalisation of values and cultural influences is an important component of societal growth, yet the retention and proliferation of these issues on a local scale, particularly through media outlets, is also a vital component of ensuring local identity remains in continuance. With so many external influences distorting and manipulating identity, not only in an eastern context, ensuring local broadcasting and locally produced media, particularly centred on local cultural issues, is a means of protecting this identity. Cultures who still may wish to remain exposed to globalised media might to a lesser degree allow such global media a presence within the society, yet preferentially allocate local media a greater degree of exposure. To completely disallow global media influences and remain reliant upon local solutions may even be to the detriment of the culture, as through this an enclave is effectively formed and whilst local culture is retained, the global presence becomes rejected.

Article Reviews For Those Interested


Shah, H 2003, ‘ “Asian Culture” and Asian American Identities in the Television and Film Industries of the United States’, Studies in Media & Information Literacy Education, vol. 3, no. 3, pp. 1-10.
The extent of the media’s influence upon interpretations of racial and ethnic identity becomes particularly evident when assessing eastern depictions within early Hollywood films. The article by Shah aims to conceptualise four main stereotypical models of Asian American identities as established by white Hollywood and identify social responses within Asian American communities as a means to combat this misrepresentation of identity. The author succeeds in identifying four key groupings of stereotypical representations of Asian identity within American film sources and suggests of a modern day continuance of such film representations. The findings show a degree of significance in understanding the transition of Asian-American identity yet fail to affirm the continuing existence of such perceptions within modern film.
Shah identifies four distinct stereotypes favoured amongst white Hollywood producers, “Yellow Peril”, “Dragon Lady”, “Charlie Chan” and “Lotus Blossom”. The author uses these stereotypes to document transitions in Asian American identity as depicted within film from early 1900’s to post World War 2. The transition in identity falls in line with political and social motivations towards nationalistic white American identity. The “Yellow Peril” stereotype is analogous to the Mongol hordes and symbolises the rise in Asian migration and the feelings of invasion felt by white Americans. The term “Dragon Lady” is an attack upon Asian women, with their depictions within early films as often alluring and dangerous. This imagery is further evolved through pre and post war America. The terms “Charlie Chan” and “Lotus Blossom” represent a defining point in social transition from threat to acceptance.
The article provides many examples of Asian financed and produced films released in an effort to counteract film stereotyping. Despite these examples, the article neglects to mention any effects the release of such films has had upon public perception and film stereotyping towards Asian Americans. Furthermore, the article makes mention of a modern continuity of these false perceptions being found within certain television series, a claim which is poorly substantiated as social influence is no longer a defining factor. In light of these issues, it is evident that modern perceptions towards Asian-related stereotypings are being embraced by Americans alike whether through alterations of societal perceptions or the natural progression of public belief. Asian films, notably set and filmed in Asian locations with foreign language dialogue are becoming increasingly popular within western audiences (Wu & Chan, 2007). Through this popularity, it would appear that Asian misrepresentation has in fact transitioned both in line with social perception and in line with legitimate cultural exposure.
The author accurately identifies transitions in film depictions of Asian American identities through social and political influences. The article explores the existence of Asian centric cinema yet does not assess its influence towards the restructuring of white Americas understanding of Asian culture. Despite this oversight, western appeal for traditional Asian cinema is steadily increasing; with Asian stereotyping replaced with traditional Asian on-screen culture aiding in this attraction.

Wu, H & Chan, JM 2007, ‘Globalizing Chinese martial arts cinema: the global-local alliance and the production of Crouching Tiger, Hidden Dragon’, Media Culture Society, vol. 29, no. 195, pp. 195-217.
Western acceptance of foreign culture has often remained closely associated with social representations throughout film and media. Foreign media, film, language and culture, particularly of Asian orientation are experiencing a proliferation throughout western countries. Wu and Chan aim to explore this rise in appeal in an attempt to understand the cultural flow from the stereotypical ‘other’ to social acceptance and mass social appeal. The authors achieve this through the analysis of the film Crouching Tiger Hidden Dragon and the success which it achieved throughout western audiences. The authors identify a trend moving towards mutual cultural acceptance in which eastern cinema becomes the conduit for cultural exchange and understanding. 
With agency being a defining factor through the rise in popularity of Asian cinema, the text further builds upon this construct by assessing the social network developed through the interaction between the global and local entities. The authors use this as the basis for the notion of cross-cultural flow, the expansion of cultural identities and practices reciprocally between eastern and western nations (Tomlinson, 2000). It is then argued that through this interaction on a global and local scale, coupled with the presence of cultural flow (equally between east and west) Asian film has experienced the marked rise in popularity evident today. To support this claim, Wu and Chan rely heavily upon textual analysis, assessing documents and interviews surrounding the popularity of Crouching Tiger Hidden Dragon to demonstrate this cultural flow and global appeal. Through this, the authors assess global-local dialects to further reinforce their thesis.  
Wu and Chan succeed in proving their thesis of reverse cultural flow through analysing the rise of Asian cinema within western societies. The article is of considerable significance as it highlights how transitions within social perceptions can be influenced through media exposure for cross cultural benefit. Although providing a solid foundation for understanding social conduits, interestingly the article does not assess Asian cinema prior to 1970 in which cultural flow between eastern and western nations would have had significant impacts upon social perspectives (Shah, 2003). This would be a vital contrast and help to document the societal influence to further legitimise the author’s claims.
The text successfully establishes a basis for cross cultural flow through the utilisation of Asian martial-arts cinema as a means for conveying cultural identity through globalisation. It would be recommended to contrast modern identity globalisation through Asian cinema with respective pre and post World War 2 perceptions to ascertain further influences in cultural understanding and appeal.





References:
Shah, H 2003, ‘ “Asian Culture” and Asian American Identities in the Television and Film Industries of the United States’, Studies in Media & Information Literacy Education, vol. 3, no. 3, pp. 1-10.
Tomlinson, J 2000, Globalisation and Culture, Chicago University Press, Chicago.
Wu, H & Chan, JM 2007, ‘Globalizing Chinese martial arts cinema: the global-local alliance and the production of Crouching Tiger, Hidden Dragon’, Media Culture Society, vol. 29, no. 195, pp. 195-217.

Tuesday 22 May 2012

A Quick Word on the Exclusive Brethren

Just wanted to put a quick post up about a study I stumbled across the other day when educating myself about TV’s latest spotlight cult – The Exclusive Brethren. I started reading about them a few weeks ago after ACA’s latest attack on their so called ‘migration’ into suburban Melbourne. The study was done by Gary Bouma – who I’m sure we are all familiar with by now. Its only really centred around marriage and divorce statistics but shows that despite the medias ‘demonization’ of the so called ‘cult of the Exclusive Brethren’ marriage and divorce rates within the Brethren community remain at rates far greater than that of general society. I guess it’s just another example of how media can wholly focus upon one aspect of a religion, whilst at the same time sidelining another. 


Reporting on Influences


The article by Underwood (2002) aims to challenge and critique the contemporary view of the religious reporter and assess the nature of the state of religious participation within the individual and the corresponding relationship with professional reporting. Underwood (2002) identifies a lacking in studies conducted to gauge religiosity within reporters, citing religious interests were quantified statistically yet the relationship between religious belief and reporting influence remained notably unqualified. This is of significance as it provides grounds for questioning how religious influence within the reporter shapes reporting styles whether through conscious or subconscious means. Underwood (2002) proposes a direct link between reporting method and religious undertones, and contrasts this belief with public perception towards reporting and religious influence. The paper suggests a selective re-evaluation of the societal belief that religious reporting and journalistic intent is hostile. The paper dissects the lines between reporting sympathy in relation to religious events and conversely embracing the religious nature of the reporting style. Underwood (2002) shows that a complicated relationship is present between most aspects of journalistic reporting and relative religious influences which, in varying degrees of visibility, impact upon reporting style. 

References:
Underwood D. 2002. I will show you my faith by what I do. a survey of the religious beliefs of journalists and journalists' faith put into action. In From Yahweh to Yahoo! the religious roots of the secular press, Urbana and Chicago: University of Illinois Press, 2002, chapter 9, pp. 130-147,

Sunday 13 May 2012

Sporting Spirituality


When I think about the transcendent states experienced by sports fans and players I think back to the spiritualistic component surrounding devotees of parkour training. When you get to the stage where you are training day in day out, at peak physical levels, you become so consumed in the concentration of the training that a sense of spiritual awakening is developed. Through this, a profane action such as running/jumping/flipping, becomes transformed into a meaningful, spiritual ritual. The training has evolved into more than its intended function, when the individual participates in the ritual (i.e. parkour) it is as though they have transferred the repetitive nature of a sporting practice into a rhythmic means of spiritual transcendence. Of course with parkour there are no fans in the sense that there are with major sports such as soccer and rugby league. A perfect example of a transcendent-like frenzy being incited within sports fans is seen pretty much at any soccer (football) match throughout England and the UK. We see the crowds divided based upon team, we see highs and lows of their worship states. Group chanting and singing, as well as the consumption of mind altering substances all in an attempt to show devotion to their respective team (God). You might think that all that is just a veiled way of depicting a drunken soccer lout and you would probably be right, but there is a degree of transcendence about attending an English soccer match. No doubt if you polled a group of individuals from the UK as to their religious commitments and football was an option there would be an over abundance of proclaimed belonging.

Public Influence

In building on my previous post about the influence in which religious institutions hold over the general public, we must now think about how / what level of influence then the general public might be afforded. We might think the general public dictates major media outlets such as television or print media, mainly because mass media outlets shape stories and media relations in the interest of public opinion, however this is seemingly not the case. The choice of the few to appeal to the many cannot be considered as being controlled by the masses, as one might argue that public opinion is controlled by the media. So when the opinion is controlled through the media, yet it becomes is presented as convincingly requested by the masses, this sort of counter deception gives the image of free choice and the media shaping to public appeal, yet when public appeal dictated by the media this notion of free choice and influence becomes nullified. I don’t think any major outlets will appear to contain any degree of public influence primarily due to these factors. Despite this, the internet has become a gateway for the opinions of the public to be readily available for all to view. Citizen journalisms through blogging or independent online articles allows for the abolishment of mass appeal which is found in mass media sources. The smokescreen of media influence becomes lifted and the opinion of the individual becomes available (and debated, i.e. forums) openly. Through these means, the general public can gain influence which in certain times is far greater than that available to mass media sources.